Doughbrik’s
Doughbriks, nestled in the heart of West Hollywood and owned by the renowned YouTube sensation David Dobrik, is far more than your average pizza joint. With its distinct ambiance, it's revered for its authentic Chicago-style original pan pizza and irresistible blue moon ice cream.
What we manage:
Social Media Management
- fully edited reels
- graphics
- copy for all assets
Content/Video Creation
- creative direction and video shoots
- capturing product shots/ filming various trends
Problem:
Doughbrik’s suffered from a lack of a cohesive feed, inconsistent posting, and poor utilization of aesthetics, resulting in inconsistencies that undermined their brand identity and user engagement.
Solution:
Our goal was to transition from a graphic-heavy, chaotic aesthetic to a more cohesive, humanized, and product-focused approach. We aimed to create visually pleasing and engaging content that not only highlights their products but their influencer partnerships, customers, and the faces behind doughbrik’s. By emphasizing a streamlined design and authentic storytelling, we sought to enhance brand identity, foster stronger connections with their audience, and ultimately drive greater user engagement. To achieve this, our strategy places a strong emphasis on influencer collaborations, activations, and trending content.
Feed Layout
Photos
