SusieCakes
SusieCakes brings tradition and joy to every celebration. Since 2006, its time-honored recipes and personal in-bakery experience have delighted customers across California, Texas, and Tennessee. Now available nationwide, SusieCakes offers timeless, delicious treats made with simple, back-to-basics ingredients.
What we manage:
Content/Video Creation
creative direction and video shoots
capturing product shots/ filming various trends
Photography
creative direction and fully produced photo shoots
Problem:
Susie Cakes struggled with their content’s appearance and consistency. Their posts weren't visually appealing or trendy enough to keep their audience engaged. They wanted to improve by creating more consistent, eye-catching content that reflected their brand and stayed relevant.
Solution:
To address this, we crafted high-quality, visually appealing, and trendy content tailored to Susie Cakes' specials, holidays, and other relevant themes. By focusing on these aspects, we aimed to create posts that not only showcased their offerings but also resonated with their audience's interests and preferences. This approach allowed Susie Cakes to maintain a consistent and engaging online presence while highlighting key aspects of their brand and products. In just 3 months of working for us, one of their videos went viral, hitting 1 million views.
Results:
Total Reel Views: 639,731
Total Reel Shares: 1,557
Total Comments: 333
Photography
